Which One is Better For You: SEO or PPC?

SEO or PPC

Unless you were living under a rock for the last decade or so, you know the impact online marketing has on a business success. Every business, no matter the size, has realized how crucial it is to have a well thought out digital marketing strategy. With this realization comes the next most common question. Which one should I be using, SEO or PPC? Is there a single right answer to this question? No, because what is right depends upon the situation and time.

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5 Ways YouTube Helps You Promote Your Website

youtube help

Since the advent of YouTube, the world has become a different place. Time and time again other video sharing websites have been touted to overtake YouTube but that has yet to happen and YouTube is still the crowned king of video sharing. It is not only a place with videos of funny dogs and children to make us all laugh. It is quite possibly the best social media website ever and can be a great way to drive traffic to your website. Other social media platforms usually rely on pictures or words as a primary source of marketing and to connect with users, however, a video can be much more compelling.

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Tips on Driving Competitors Traffic to Your Website

driving competitor traffic

Competition is something that comes to our minds as soon as we think of the word business. In this ever-competitive world, every business has not just one but many competitors. Businesses have been, since time unknown, striving to be better than their competitor, after all they are all after the same piece of pie aka the same potential customer. Similarly, it is no different in the world of marketing and website traffic.

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7 Best Online Marketing Tools You Should Know About

7 online marketing tools

Starting your own business is exciting but it can be a nerve wrecking time as well. Being successful in these competitive times is becoming a more complex task with each passing day. One of the ways in which a new business or one which is trying to grow (something which every business wants) can make headways in getting the ever elusive attention of the customer is through online marketing.

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Reasons Why Quality Traffic Matters & How To Get It

quality traffic

What is the worst thing that can happen to your business website? You have put your heart soul into building a beautiful website for your business and are now waiting for the magic to happen. But there is no traffic, no one seems to be interested in your baby, your website. Even worse than no traffic is traffic which has no quality or in other words one, which does not increase your sales.

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Email Marketing Is Dead? 5 Reasons Why It Still Works

email marketing dead

With social media being the buzzword these days and hundreds of digital marketing tools available at your disposal, are you also prophesizing the demise of email? People have been calling email marketing dead since the last few years but not only is it still around, it remains one of the most important tools in your increasingly dazzling arsenal of tools.

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