Geomarketing: The Future of Marketing and Advertising

Geomarketing The Future of Marketing and Advertising

Marketers and advertisers have always used location as a tool to target customers.

But now they’re using the physical environment in new ways—and it all boils down to geomarketing, or marketing and advertising that takes place in the real world rather than on traditional media like TV, print, radio, or digital channels. Geomarketing includes everything from billboards and social media campaigns to digital signage at your local mall. And it can be a powerful way for companies of any size—from Fortune 500s to small businesses just starting out—to connect with consumers.

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Filed under: Tips & Tricks


The 4 Most Important Parts of an SEO Audit

The 4 Most Important Parts of an SEO Audit

SEO has changed a lot in the past few years. When Google was just starting out, it only displayed about 10 blue links on one page. Now, you get dozens of results for any search query, with some pages showing more than 100 different options! What this means is that SEO has become much more complicated and competitive over time. If you want to stay at the top of Google’s search engine rankings, then it’s important to do an SEO audit on your content so that you can be primed and ready for success! We’re going to talk about 4 ways below so read further!

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What You Need to Know Before Buying a Keyword Strategy

What You Need to Know Before Buying a Keyword Strategy

Buying an SEO strategy is like buying a car. You’ll get different options, some with more horsepower than others, at different prices. The key to success is knowing what you want and how much you’re willing to pay for it.

The process of choosing your keywords can be just as important as the words you use on your site because they determine where the website traffic will come from in Google search results pages.

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Paid Website Traffic 101: Everything You Need to Know

Paid Website Traffic 101 Everything You Need to Know

Paid website traffic is a powerful and valuable tool for any business, but it can seem complicated and intimidating to get started.

Thankfully, there are many great providers offering affordable packages that will help you get the most out of your campaign.

In this guide we’ll cover all you need to know about paid website traffic so that you’re armed with the information you need before choosing a provider.

Ready? Let’s dive in!

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The 5 Types of Search Engine Marketing and How to Choose Which One Is Best for Your Needs

The 5 Types of Search Engine Marketing and How to Choose Which One Is Best for Your Needs

Search engine marketing is the most popular online advertising technique. It’s a very cost-effective way of reaching potential customers and it can be tailored to suit your needs. There are many considerations when deciding which search engine to advertise on, including ad targeting capabilities and whether or not they charge on a cost per click (CPC) or cost per thousand impressions (CPM) basis. In this article we will take a look at five types of search engine marketing: contextual, paid placement, sponsored links, video ads and mobile ads.

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10 Tips for Lowering Your Bounce Rate

10 Tips for Lowering Your Bounce Rate

There is a lot of information out there on the internet about how to lower your bounce rate.

And while some of that information is good, a lot of it is bad.  The reason for this? People don’t know what they’re talking about and/or are trying to sell you something with their advice. The 10 tips listed below will teach you what works and doesn’t work when it comes to lowering your bounce rates. They’ll also show you how much work goes into creating an article like this one so make sure not only do these tips help but they actually save you time in the long run as well!

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Excellent Tip: Include Metadata in Your Content Title and Description

Excellent Tip Include Metadata in Your Content Title and Description

Metadata is one of the most important parts of SEO. It’s a good idea to include metadata in your content, titles, and descriptions since it helps rank you better on search engines. One way to optimize for search engines is by using keywords in your title and description, tags on images, and metatags in descriptions. Metadata can help make sure that people find your website when they are searching online which will lead to more traffic from potential customers.

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The Pros and Cons of Owning a Blog

The Pros and Cons of Owning a Blog

I’ve been told that I should start a blog. But what do I write about? How will it help my company? What type of platform should I use?

These are all good questions, and thankfully there are many resources to help you answer them! Here is an article with some information on blogging and the benefits of owning your own blog.

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How to Create Engaging Content For SEO

How to Create Engaging Content For SEO

It is a well-known fact that the best way to get people engaged in your content is by being personal.

This means that if you are not more personal, then it will be difficult for others to engage with your content. The best way to do this is by thinking of things that are happening in your life or what your opinion on a certain topic is. It can even be something as simple as what you’re eating for lunch!

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Filed under: Tips & Tricks