What is “HTML Improvements” in GWT?

If you click on the Search Appearance tab on the side bar of GWT, you’ll see a link for HTML Improvements.

HTML Improvements shows you which meta descriptions, title tags and non-index-able content needs to be addressed by the webmaster to improve the site’s user experience and performance.

In the sample data above, there are 233 duplicate meta tags and 33,224 duplicate title tags that should be addressed for this website example.

Filed under: DocumentationWebsite Performance
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