marketing

Email Marketing Is Dead? 5 Reasons Why It Still Works

email marketing dead

With social media being the buzzword these days and hundreds of digital marketing tools available at your disposal, are you also prophesizing the demise of email? People have been calling email marketing dead since the last few years but not only is it still around, it remains one of the most important tools in your increasingly dazzling arsenal of tools.

5 Things that Make YouTube the best site ever

5 things youtube best

Since the advent of YouTube, the world has become a different place. Time and time again other video sharing websites have been touted to overtake YouTube but that has yet to happen and YouTube is still the crowned king of video sharing. It is not only a place with videos of funny dogs and children to make us all laugh. It is quite possibly the best social media website ever and the reasons supporting this thesis are listed below.

8 tips to build an effective internet marketing strategy

internet marketing strategy

The market on the web is tempting because it provides you with the option of reaching millions across the globe. But the competition is tough. This calls for an effective internet marketing strategy; strategy that helps you to be visible on online platforms like SERP, Social media, emails, websites that act as ad servers and others; strategy that help you to build a strong database of leads, customers, promoters; strategy that helps you to sell or showcase your contents and blogs.

3 essential elements for an effective PPC or paid SEM

Paid SEM is often preferred as a tool for immediate visibility in a search engine. New websites and businesses often invest in PPC or a type of paid SEM. PPC stands for Pay-per-click. It means that you have to pay the search engine who will post your ad in the SERP for every click a visitor makes and enters your website. It might seem simple but there is tough competition in the field of digital marketing which is a global and dynamic marketplace.

How to find the right internet marketing agency for your business?

internet marketing

Internet marketing is no longer the job of amateurs. If you are serious about your business and you want to make the most from your online presence then you are going to need a host of professionals. This article consists of some useful tips that might help you to find the right internet marketing agency:

3 common SEM mistakes you should avoid

Every blogger has an internet presence today in form of websites or web page in social media. Thus online competition is fierce. The competition primarily is to be visible when searched by the user in any non-paid search engine. Search engines like Google and Bing are some of the most trusted websites of today. If your website is being placed in a higher rank in SERP or Search Engine Result Page of Google, then your website is one of the best among those who have a website.

Internet marketing with a Remarketing strategy

remarketing strategy

Digital marketing or internet marketing has evolved superfast in the last decade or so with the advent and popularity of new marketing strategies, principles, ideas and assisting softwares of various categories like web analytic or E-commerce. But with everybody plunging into the same pool, the competition has become fierce and advanced.

The SEM and SEO debate: Which one is better?

SEM and SEO are basically two kinds of strategies of internet marketing as of today. SEM is an abbreviated form for Search Engine Marketing while SEO stands for Search Engine optimization. Both are subsets for effective internet marketing strategies.

The SEO fundamentals: For beginners

Every one of us who are related with web page construction, content writing or editing, web page designing are familiar with the term SEO: the acronym for Search Engine Optimization. Now what does optimization of a website in a search engine mean? It refers to a collection of methods and technique that a search engine uses to rank websites with similar content when a particular search is run by a user.

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